Sample report
An illustrative report for a fictional brand, using the same structure as a live audit. Figures below are examples, not a real client's results.
Brand Health Score
Two review platforms blocked the scan and were excluded from scoring.
19 high confidence, 9 medium, 3 low.
Every scored section has its own worked example, with the checklist, the evidence behind each verdict and the fixes in priority order. Open the one you care about.
Reputation & social
Paid media
Local presence
Editorial policy
Every material finding names the category, the observed signal, the confidence level and what it costs commercially. A live report also names the source URL and scan date.
Three different value propositions appear across the homepage, about page and services page.
Prospects have to assemble the argument themselves, which lengthens the sales cycle and raises paid acquisition cost.
An AI assistant describes the business by industry only, with no differentiator and no named service.
The brand is absent from AI-assisted shortlists, where a growing share of research now happens.
Business description differs across the website, the Google Business Profile and LinkedIn.
Conflicting sources reduce entity confidence, so search engines and AI systems hedge or omit the brand.
No named person appears anywhere on the site, including the about page.
Buyers discount anonymous brands, and AI systems under-cite content without identifiable authorship.
The audit tells you what to fix. If you'd rather not do the fixing, The Branded Agency can take it from here.
Audit-holder rate
We take the findings from your audit and rewrite the messaging across your site: one clear promise, consistent supporting messages, and copy that search and answer systems can quote correctly.
Start the rewrite
Work with us directly
A strategist-led engagement that fixes the brand underneath the copy: positioning, story, personality and the message architecture every channel runs on.
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